About the Project:
TestToob wanted to build the first teen science social networking portal. The site is aimed at tweens and teens and so it had to have a cool, hip, smart feel. We used a molecular theme with vibrant colors and compelling imagery for the visual design. We suggested a set of beta features that would allow the site to quickly go to market and drive traffic.
Role:
Creative Director
Interaction Designer
Visual Designer
Copy Manager
Project Deliverables:
Portal Design
Logo Design
Copy
Feature List
About the Company:
TestToob is a social networking portal that is exclusively focused on science for kids. The site combines video sharing, community networking, and on-line learning to provide an engaging, sophisticated web destination for middle school and high school students.